Zichun Zhang

BEST HUMAN MANUAL

ROCKIN' THE WORLD

LUCKY CHARM
ZODIAC_CODE

ECHOES OF HOME

COLLECTIVE MEMORY

ZHAIYING BRAISED DUCK

 PLANT & CULTURE
 HALF-FULL ADULTHOOD
BEST HUMAN MANUAL

ROCKIN' THE WORLD

LUCKY CHARM
ZODIAC_CODE

ECHOES OF HOME

COLLECTIVE MEMORY

ZHAIYING BRAISED DUCK

 PLANT & CULTURE
 HALF-FULL ADULTHOOD



About_MEEE

-zhangzichun1010@gmail.com
-(424) 463-8568
-@zzichun.zip
-www.linkedin.com/in/zichunzhang
-CV

With an international background, Zichun’s practice is shaped by cross-cultural experience, experimentation, and diverse ways of thinking. Through graphic design, interaction, and visual storytelling, she creates work that encourages reflection, participation, and new ways of seeing everyday life, while continuing to explore and challenge different forms of making.设计实践深受国际背景、跨文化经验、实验精神与多元思维方式的影响，通过平面设计、互动形式与视觉叙事展开创作，鼓励观者思考、参与，并以新的方式重新观看日常生活，同时持续探索和挑战不同的创作形式。

Otis College of Art and Design 
MFA Graphic Design,
2024 - Present

Donghua University
BFA Digital Media Art,
2019-2022

Shanghai Lixin University of Accounting and Finance
BA Business English,
2018-2022
Zodiac_ Code

Virtual exhibition concept exploring cultural labeling and self-definition through the Chinese zodiac, reinterpreting its symbolic system to reflect identity as shaped and continuously redefined.
Half-Full Adulthood

An interactive party card game that explores the uncertainty, humor, and improvisation of growing up.

Rockin' The World

Album visual identity redesign for Rockin’ the World by SPYAIR, using fractured glass as a metaphor for resilience, determination, and breaking through hardship.

Plant & Culture

Project presented as the “best” manual for becoming human, using broken and missing typography to question systems of instruction, standardization, and self-improvement, revealing the limits of rigid structures.
Echoes of Home

Visual identity that reinterprets memories of Guiyang, Guizhou through abstract forms, using subtle details and a curated palette.

Zodiac_ Code

Collective Memory

Project presented as the “best” manual for becoming human, using broken and missing typography to question systems of instruction, standardization, and self-improvement, revealing the limits of rigid structures.

Zhaiying Braised Duck

Brand identity and packaging redesign for Zhaiying Braised Duck, reimagining a century-old Guizhou establishment through contemporary visual language while honoring its cultural legacy.

Echoes of Home

Best Human Manual

Project presented as the “best” manual for becoming human, using broken and missing typography to question systems of instruction, standardization, and self-improvement, revealing the limits of rigid structures.
Back to top ↑